Work — 2 stores, 1 coaching practice

Three projects.One industry.

Every project below is a table tennis business. That is deliberate. A portfolio of ten unrelated logos proves you can make things look good; a portfolio in one sport proves you understand a market.

A note on proof

Only one of these projects has published numbers. I say so on the other two.

Table Tennis USA has four consecutive months of recorded analytics — two before the redesign and two after it — and all four are on the case study page, including the month traffic fell. The GEWO USA and Paul David projects have no performance data I can publish, so none is claimed for them.

What those two show instead is design reasoning across different problems: a manufacturer-owned store that has to be brand and shop at once, and a coaching practice with no cart at all. A portfolio is worth more when you can trust the parts that are not flattering.

Contact

Your project could be the fourth.

Brands, stores, distributors, clubs, coaches — if it is table tennis and it needs a website, describe it in an email.

akintayo@akintayoakingbehin.com